Article

Many-to-many matching and price discrimination

Renato Gomes et Alessandro Pavan

Résumé

We study centralized many-to-many matching in markets where agents have private information about (vertical) characteristics that determine match values. Our analysis reveals how matching patterns reflect cross-subsidization between sides. Agents are endogenously partitioned into consumers and inputs. At the optimum, the costs of procuring agents-inputs are compensated by the gains from agents-consumers. We show how such cross-subsidization can be achieved through matching rules that have a simple threshold structure, and deliver testable predictions relating the optimal price schedules to the distribution of the agents’ characteristics. The analysis sheds light on the practice of large matching intermediaries, such as media and business-to-business platforms, advertising exchanges, and commercial lobbying firms.

Mots-clés

Vertical matching markets; many-to-many matching; asymmetric information; mechanism design; cross-subsidization;

Codes JEL

  • D82: Asymmetric and Private Information • Mechanism Design

Référence

Renato Gomes et Alessandro Pavan, « Many-to-many matching and price discrimination », Theoretical Economics, vol. 11, n° 3, septembre 2016, p. 1005–1052.

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Publié dans

Theoretical Economics, vol. 11, n° 3, septembre 2016, p. 1005–1052